Course Summary

Have you always wanted to write a book?
Do you have something meaningful to share—through words, images, audio, or video?
Is there a story, a family history, a creative project, or a message you want the world to hear?
Whether you create fiction, non‑fiction, poetry, music, or content to support your business, your voice deserves a place online.

Many people believe that getting published is too hard, too exclusive, or too expensive. However, it needn’t be any of these things.

This short course will show you how to start publishing immediately using free platforms like WordPress.com  and other accessible online tools. You’ll learn how to get your work online quickly, and even how to preserve it permanently through the free Internet Archive.

Course Sessions

Saturday, 23rd May - 1 class


Session ID HABB7401C
23 May - 23 May 10:00am - 1:00pm
Location CBD
Session Fees
$175 / $166 (conc)
Teacher
Buy now

During the course you will learn: 

  • The value of creating a usernames and passwords list (for all your life admin) 
  • How to start where you are and learn as you go 
  • Practical suggestions for online platforms related to your target audience 
  • What you own and what someone else owns
  • How to make your content attractive to the ‘robots’ 
  • The value of creating an ‘author’ identity online 
  • The importance of consistency over time
  •  Mistakes to avoid on any publishing journey 

By the end of the course you will have: 

  • A good understanding of the essentials you need to publish content online
  • Suggested style guidelines so your content can be found
  • Free and low cost options that may be suitable for what you would like to publish
  • More confidence and encouragement to start where you are 

Who is this course for? 

  • People with words, images, audio or video they would like to share online 
  • People with a longer term goal to write and publish a book  
  • People who want to create an audience or community around their expertise 
  • People who want to ‘do it themselves’ to start at a very low cost and risk 

Important – please be aware this course does NOT cover: 

  • Creating or updating a website or online platform 
  • Drafting, editing or modifying content
  • Setting unrealistic financial expectations on the outcomes of your project/s

Sue Ellson GK BBus MPC PCDAA ASA WV MEdPlus is an Independent LinkedIn Specialist, Trainer, Consultant, Author and Poet.  

Her first website went online in 2001 and she is one of the first 80,000 people in the world on LinkedIn (she joined on 21 December 2003). In 2016, she wrote and independently published three books: ‘120 Ways To Achieve Your Purpose With LinkedIn,’ ‘120 Ways To Attract The Right Career Or Business’ and ‘120 Ways To Market Your Business Hyper Locally’ and in 2019 ‘Gigsters – Any Age or Ability Employees, Experts and Entrepreneurs’ and in 2023 ‘LinkedIn for me and my career or business.’ 

An avid learner, Sue attends between one and four events every week, both online and offline, to keep herself up to date with the latest trends so that she can provide maximum value to both students and clients.  

As an experienced trainer, professional learner and consultant in practice, Sue provides simple, non-jargon, up-to-date explanations during each course. Sue has been teaching at the CAE since September 2014. 

Sue also welcomes any questions you may have (even the ‘stupid’ ones) and she will give you practical and realistic answers.  

You will come away from each course with a much better understanding of what to do next and what will work for you. Sue’s interactive approach will also enable you to learn from your fellow students – an extra benefit of attending a course in person! 

If you would like to learn more about Sue, you can visit her website at https://sueellson.com, connect with her on LinkedIn at https://www.linkedin.com/in/sueellson or see her books at https://120wayspublishing.com   

Last updated: March 19, 2026 05:05pm